Social media statistics
FOI reference: FOI24/25 122
Date received: 11/10/2024
Date responded: 04/11/2024
Information requested
The information that we require is as follows:-
1) Do you use a social media management platform?
2) If so, what tools do you use?
3) What is your annual spend on a Social media management tool?
4) What dates does your contract with your current supplier end ( month & year) ?
5) Do you use a social listening / media monitoring platform?
6) If so, what tools do you use?
7) What is your annual spend on a social listening / media monitoring tool?
8) What dates does your contract with your current supplier end ( month & year)
9) Who is the senior person responsible for managing these contracts?
Response
1. Do you use a social media management platform?
Yes
2. If so, what tools do you use?
Hootsuite
3. What is your annual spend on a Social media management tool?
£20,933 exc. VAT
4. What dates does your contract with your current supplier end ( month & year)?
June 2025
5. Do you use a social listening / media monitoring platform?
Yes – a media monitoring platform.
6. If so, what tools do you use?
Onclusive
7. What is your annual spend on a social listening / media monitoring tool?
Annual cost fluctuates depending on the amount of media coverage items supplied but has ranged from around £6,000 per annum to £8,000 per annum.
8. What dates does your contract with your current supplier end ( month & year)
September 2025
9. Who is the senior person responsible for managing these contracts?
Senior External Affairs Manager
Related Information
- Subject access request form
- SQA Publication Scheme (180 KB)
- SQA Record of Processing (49 KB)